Saturday, July 19, 2008

Seth Godin: How to Make Everyone Happy

Seth Godin is a fun writer and a perceptive guy. Not a believer, as far as I can see, but still a perceptive guy. image

Anyway, a while back he referenced a news article about the city of Folsom, CA.  They had built a $117 million bridge and it needed to be named.  

Here's Seth:

How about "Johnny Cash"? He's famous, he made Folsom famous, he's dead, his daughter said yes, he has fans, they need tourists... you get the idea.

 

City Council votes 4 to 1 against.

 

The two key money quotes:

“Why would we promote a prison? We are known for a lot more things than the prison.”

and my favorite:

In regards to the Folsom Lake Crossing name, King said “just about everybody I’ve talked to is happy.”

 

Here's the takeaway: If you are willing to satisfy people with good enough, you can make just about everybody happy. If you delight people and create change that lasts, you're going to offend those that hate change in all its forms. Your choice.

How often do we find that in ministry.  If you are willing to satisfy people with "good enough" you can make just about everybody happy.  But real change, good change, God-led change...now THAT'S a different story. 

Here's the original post: Seth's Blog: How to make everyone happy

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